Terms of service

1. Introduction

Welcome to Charms Jewellers (“we”, “us”, “our”). These Terms of Service (“Terms”) govern your use of our website https://www.charmsjewellers.com (the “Site”) and any purchase you make from us. By accessing or using the Site and/or placing an order with us, you agree to be bound by these Terms. If you do not agree to these Terms, please do not use the Site or place an order.

2. Who we are

We are a family-run jewellery retailer based in Southgate, London, with over 40 years’ experience in the trade. Charms Jewellers+2Yell+2
Our registered address is [Insert full registered address], company number [Insert], VAT number [Insert].
We sell gold, silver, diamond and lab-diamond jewellery, watches and related items.

3. Eligibility

You must be at least 18 years of age (or the age of legal majority in your jurisdiction) and able to enter into legally binding contracts to use the Site and place orders. By placing an order you represent and warrant that you meet these eligibility criteria.

4. Ordering & Contract Formation

4.1. When you place an order on the Site, you are offering to purchase the goods in the order. All orders are subject to acceptance by us.
4.2. We will confirm acceptance of your order by sending you an order confirmation email. At that point a contract between you and us is formed.
4.3. We reserve the right to cancel an order if:

  • The goods are unavailable;

  • We cannot obtain authorisation of your payment;

  • We suspect fraud or misuse of the Site;

  • There is a pricing or product description error.
    4.4. In the event of cancellation, any payment you have made will be refunded.

5. Prices & Payment

5.1. All prices shown on the Site are in GBP £ (United Kingdom) unless otherwise specified, and include UK VAT where applicable.
5.2. We accept payment via major credit/debit cards, PayPal, Apple Pay, Google Pay, Klarna, Shop Pay and other methods as shown on the Site. Charms Jewellers+1
5.3. Payment is taken at the time of order (unless otherwise stated).
5.4. We reserve the right to change prices at any time, but changes will not affect orders already confirmed.

6. Delivery & Risk

6.1. Delivery will be as set out in our Shipping Policy.
6.2. Risk in the goods passes to you when they are delivered to the address you specified.
6.3. You must inspect the goods upon delivery and notify us of any obvious damage or shortage as soon as possible.

7. Returns, Refunds & Cancellations

7.1. Your statutory rights under the UK consumer law (e.g., the Consumer Contracts Regulations) apply.
7.2. If you change your mind you may cancel the contract and return the goods within [insert number] days from receipt (subject to the goods being unused and in original condition) – see our Return Policy for details.
7.3. If the goods are faulty, not as described or damaged on arrival, you may be entitled to a repair, replacement or refund.
7.4. We reserve the right to deduct for diminished value where the goods have been used or are not in their original condition.
7.5. Customised or bespoke goods may have different cancellation rights – see our Bespoke Services terms.

8. Intellectual Property

8.1. All content on the Site (text, images, graphics, logos, product information) is owned by us or our licensors and is protected by intellectual property rights.
8.2. You agree not to reproduce, modify, publish or distribute any such content without our prior written consent.
8.3. All trade marks, service marks and logos used on the Site are the property of their respective owners.

9. Use of the Site & User Conduct

9.1. You agree to use the Site only for lawful purposes.
9.2. You agree not to:

  • impersonate any person or misrepresent your affiliation with any person or entity;

  • interfere with or damage the Site or any connected network;

  • use the Site to upload or distribute viruses, malware or other harmful code;

  • attempt to gain unauthorised access to any part of the Site.
    9.3. We may suspend or terminate your access to the Site if you breach these Terms.

10. Limitation of Liability

10.1. Nothing in these Terms limits or excludes our liability for death or personal injury caused by our negligence, or for fraud or other liability which cannot be limited under applicable law.
10.2. Subject to clause 10.1, our total liability to you in respect of all losses arising under or in connection with any contract formed under these Terms shall not exceed the price paid by you for the goods that give rise to the claim.
10.3. We shall not be liable for:

  • loss of profits, sales, business or revenue;

  • loss of business opportunity, goodwill or reputation;

  • loss of anticipated savings;

  • data loss or corruption;

  • any indirect or consequential loss.
    10.4. We do not guarantee that the Site will be error-free or that access will be uninterrupted, and we are not liable for any losses you suffer as a result of using the Site.

11. Privacy & Data Protection

Our Privacy Policy governs how we collect, use, share and protect your personal data. By using the Site or ordering from us you consent to such collection and use as described in that policy.

12. Marketing & Communications

12.1. If you provide your email or phone number you agree we may send you marketing communications in accordance with our Privacy Policy and applicable law.
12.2. You may opt-out of receiving marketing communications at any time by following the unsubscribe link or contacting us.

13. Links to & from Other Websites

13.1. The Site may include links to third-party websites. We are not responsible for the content or practices of those sites.
13.2. You must not link to the Site in a way that suggests any endorsement or association without our written consent.

14. Changes to these Terms

We may revise these Terms from time to time. The version posted on the Site shall indicate the “Last Updated” date. Your continued use of the Site or placing orders after changes constitutes your acceptance of the revised Terms.

15. Governing Law & Jurisdiction

These Terms and any contract made under them shall be governed by and construed in accordance with the laws of England and Wales. The courts of England and Wales shall have non-exclusive jurisdiction.

16. Severability & Waiver

16.1. If any provision of these Terms is held invalid or unenforceable, the remaining provisions shall continue in full force.
16.2. Any failure or delay by us to enforce a right or remedy under these Terms shall not be deemed a waiver of that right or remedy.

17. Entire Agreement

These Terms (together with our Privacy Policy, Return Policy, Shipping Policy and any other documents expressly referred to) constitute the entire agreement between you and us in relation to the relevant subject matter and supersede all prior agreements and understandings.

18. Contact Information

If you have any questions about these Terms or any matter related to the Site, you can contact us at:
Email: info@charmsjewellers.com Charms Jewellers
Phone: +44 (0)20 8447 8321